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Thursday, October 15, 2026
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TikTok Provides Viewers Control to Reduce Artificial Intelligence-Made Videos in Their Feeds

Users will soon have a fresh option that permits them to lessen the volume of AI-created videos appearing in their streams. This step comes as the platform disclosed that it currently hosts in excess of 1 thousand million AI videos.

Testing and Rollout

The new functionality is in a pilot phase over the following weeks before a full-scale launch. This advancement aligns with a rise in content created by AI, spurred by new content generation software.

The Broader AI Trend

It has been noted that approximately a tenth of the quickest rising channels on a competing service exclusively feature content made by AI. A significant portion of this output is considered low-quality AI content, a term for inferior, bulk-generated content that is typically illogical or bizarre.

Based on user feedback that a lot of users appreciate content made with AI tools, from computer-generated images to informative clips, and we intend to give people the power to increase or decrease of that, based on their own likes,” said a spokesperson.

AI on the Platform

The platform disclosed that there are presently 1.3bn videos on its service labeled as made with AI. In total, in excess of 100 million pieces of content are submitted to the platform each day, making AI content a relatively small portion of its total content library.

How to Adjust Settings

Viewers will be capable of reduce or increase the amount of AI content they watch by using the content preference setting in the application and choosing the AI content topic. Further subjects that are already be controlled under the filter include politics, style, cosmetics, and movement.

Platform Guidelines

The platform’s guidelines mandate users to tag “realistic” AI-generated content, and it forbids dangerous AI impersonations of public figures or crisis events. Any believable AI video that is without a tag can be deleted under its user guidelines.

Additionally, the platform will henceforth attach an artificially created watermark to content created with its proprietary AI systems, or identified by an collaborative effort for identifying artificial media. This step is designed to stop users from seeking to bypass the tagging system.

AI Literacy Programs

The company is also launching a $2m educational fund for experts and organizations to produce educational content about using AI responsibly. This project will benefit educational bodies dedicated to educating coding and technology.

Platform Protection

The platform has defended its moderation strategy, during debate over intentions to make redundant numerous safety staff in the United Kingdom. The company is planning to cut hundreds of positions in its user protection department in its British office, with labor groups and online safety experts expressing worry that staff are being displaced by AI moderation.

A company official stated that human moderation would still have a role, but AI can shield workers by eliminating the most distressing content before it is viewed by people. The company stated a significant reduction in shocking and graphic content handled by content reviewers over the previous year due to the use of its automated systems.

It is vital to combine people and machines to keep the platform safe,” the executive stated. “We’ll have staff as integral to the approach, but we also think it’s extremely critical to limit contact with dangerous material as quickly as possible, which is why a extensive automated help is proving valuable work at speed.”
Written by

Paul Smith

A passionate web developer and content creator with over a decade of experience in building user-friendly websites.

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